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The Psychometrics Centre

Cambridge Judge Business School
 
Read more at: The Psychology of Online Influence

The Psychology of Online Influence

6 July 2013

Commercial indexes of influence such as Peer Index, Klout, KRED are surging in popularity as big data and algorithms are put to work providing predictive analysis and business insight. At the intersection of the worlds of psychology and marketing, a new discipline is emerging that analyses behaviour and provides actionable...


Read more at: The Psychometrics Centre visits Beijing

The Psychometrics Centre visits Beijing

5 July 2013

The Concerto Team recently visited Beijing to give a presentation at the Beijing University of Posts and Telecommunications focused on the history of psychometrics and future developments in the age of big data. It was attended by more than 200 staff and students from local universities. After the talk, a three day...


Read more at: Malaysia moves into the adaptive testing era

Malaysia moves into the adaptive testing era

3 July 2013

In January 2013 The Psychometrics Centre at the University of Cambridge sent a contingent to MIMOS in Kuala Lumpur, Malaysia to discuss collaboration and to run a training course on Computer Adaptive Testing for interested participants in South East Asia. MIMOS is a research and development organisation that functions as...


Read more at: You say more than you know: Forensic social networks

You say more than you know: Forensic social networks

3 July 2013

A study by Michal Kosinski, David Stillwell and Thore Grapel published this week in the Proceedings of the National Academy of Sciences (PNAS) demonstrates what a plethora of data is available for those who trawl social network databases using machine intelligence or Item Response Theory (IRT) approaches to data analysis...


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