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The Psychometrics Centre

Cambridge Judge Business School

Studying at Cambridge


Press and TV coverage based on our research

Computers know you better than your friends

Television: KTVU News

Radio: Lily Ames om Spark CBC

Papers: Wall Street Journal (22/7/15); USA Today, 24/1/15;  Huffington Post, 13/1/15; Science, 12/1/15; Washington Post, 13/1/15; Financial Times, 13/1/15;  Time, 13/1/15; Guardian, 13/1/15;  Telegraph, 13/1/15; Scotsman, 13/1/15; New Scientist, 13/1/15; International Business Times, 13/1/15; Heart, 13/1/15; Computerworld UK, 13/1/15; Wired, 13/1/15; Daily Mail, 13/1/15; The Drum, 13/1/15; The Australian, 13/1/15; iefimerida, 13/1/15;

Money can buy happiness (sometimes) - April 2016

How musical taste changes with age

Papers: Science Daily, 17/10/13; Daily Mail, 16/10/13; Daily Telegraph, 16/10/13; Business Standard, 16/10/13; Classical, 17/10/13)

Muzica vârstelor (Gazeta de Sud, 19/10/13)

Facebook Likes predict personality

Click here to see three minute video mix of TV coverage

Television: BBC Click, Fox News, BloombergNBC NewsCNN, Canada AM, ITV Anglia News (full interview), Sky News, ITN N2K, Young Turks , Colbert Report TV show

Radio: BBC World Business Report on the World ServiceBBC Radio CambridgeBBC Radio NewcastleRTE Radio Ireland, BBC Radio Wales, BBC Radio Ulster, Naked ScientistsVoice of Russia UK, CKTB Radio Ontario, Funkhouse Europa

Papers: How Online Personality Assessments Could Revolutionize Hiring (Entrepreneur,17/10/13); The Like Trail (Huffington Post, 12/3/13); Financial Times (print edition); Facebook 'likes' predict personality (BBC News, 11/3/13); What your Facebook clicks reveals (Times, 28/6/13); The power of the mass (Technology Review, 22/3/2012); More privacy perils (Forbes Magazine, 12/3/13); When 'Likes' can shed light (Wall Street Journal,11/3/13); Facebook study shows 'likes' reveal a lot (Washington Post, 11/3/13); Facebook 'Likes' are more revealing than you think (Time Magazine, 12/3/13); Facebook says you're smart if you like curly fries (Toronto Star, 11/3/13); What you like on Facebook can be revealing (Hindustan Times, 12/3/13) Be careful what you 'like' (South China Morning Post, 12/3/13); Associated Press,AFPGuardian (with a big banner, and a follow-up blog),  The Telegraph (inc print edition), Daily Mail (inc print edition), Financial TimesThe Independent,  USA Today (including on Top News section), Fox NewsLos Angeles TimesSydney Morning Herald.ieNPRNew YorkerNew ScientistScience Magazine News,CBC NewsPsychology TodayCosmoMarie ClaireThe ExpressMSN Now (and 'Editors Pick'), NBC (inc front page), Yahoo NewsThe Atlantic,WiredInternational Business Times, front page of Google News, The Telegraph India,  Bankok PostIOL.zaYahoo! News SingaporeSky News AustraliaNew Zealand HeraldChannel4Herald ScotlandCambridge NewsNewsdayMetroThe RegisterGizmodoEpoch TimesThe AdvertiserHITC TechDNA IndiaThink DigitThe New AgeNature World NewsThe DrumABC ScienceDiscovery ChannelThe AustralianPopSciThe Raw Story,IBTimesThe VergeSmithsonian

Non-English Coverage: El MundoYahoo HK Front PageGoukrIBTimes ChinaBBC PersiaDziennik Internautow front page, front pageDziennik Gazeta PrawnaWirtualne MediaDvenik.hrDer SpiegelDie ZeitDie Welt (and the front page), Frankfurter Allgemeine ZeitungHannoversche Allgemeine ZeitungSüddeutsche ZeitungHeise OnlineDie PresseBioBioChileUOL Noticias20 Minutes.frL'ExpansionLa DepecheRepubblica.itCampaign Asia

Fun: Conan O'Brien joked about our results (18+)Young TurksComedy Central tweeted them, and then had a segment about them on the Colbert Report TV show.


How to cheat a psychometric test (Financial Times, 2014)
Why using the hive mind is nearly always best (New Scientist, 2012)
Microsoft researchers identify Crowd-IQ (Newsticker,March 22nd 2012)
Psychology is the solution (The Psychologist, November 2011)
John Rust in 'Meet the Expert' (Pearson Assessment Newsletter, 21st October 2011)
With friends like these ... (Research News, April 22nd 2011)
Michal Kosinski and David Stillwell on 'You and Yours' (BBC Radio 4, May 16th 2011)
LikeAudience helps marketers determine profile traits (Inside Facebook, April 1st 2011)
How to spot a 'derailer' (Helen Kirwan-Taylor, London Evening Standard, 16th November 2009)
Is a high IQ a burden as much as a blessing? (Sam Night, Financial Times April 2009)
Psychometric tests minimize human bias in selection (The Hindu, 21st October 2007
Why employers want to know you personally (Guardian Unlimited,10th July 2007)
Firms turn to psychometric tests to pick graduate recruits (Education Guardian, 10th July 2007)
The latest thinking on intelligence  (The Psychologist 20(6), June 2007)
Trade secrets: Psychometric testing (Personnel Today,22nd May 2007)
Receiver of wisdom: John Crace meets the unassuming moral philosopher who reshaped our understanding of IQ (The Guardian, 2nd January 2007)
Qualifications come under new age laws (Shout99, 28th September 2006)
Aging job applicants cannot be asked for qualifications (Response Source, 28th September 2006) 
Margin of Error: The Testing Industry in the No Child Left Behind Era - (Education Sector Reports, 31st January 2006)

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