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The Psychometrics Centre

Cambridge Judge Business School
 
Read more at: Cambridge tops the UK league in on-line impact

Cambridge tops the UK league in on-line impact

14 December 2013

In December 2013, the world’s leading provider of online impact information published a list of the 100 most popular scientific research articles of 2013 . Thirty nine different journals published papers that made it to the top 100, as did 201 universities worldwide. The most successful university was Harvard, with 12...


Read more at: Words we use on the internet show our age, gender and personality

Words we use on the internet show our age, gender and personality

17 October 2013

The myPersonality dataset of over 6,000,000 personality profiles and associated anonimized Facebook data, collected by David Stillwell of The Psychometrics Centre, continues to be a superlative resource for researchers all over the world. In a paper published in October 2013, colleagues both here and in the University of...


Read more at: Is our music taste about our age - or about our generation?

Is our music taste about our age - or about our generation?

16 October 2013

A study carried out by Arielle Bonneville-Roussy and Dr Jason Rentfrow in The Psychometrics Centre examined the question of how our engagement with music changes over the decades. Data from two large cross-sectional studies involving more than a quarter of a million individuals from the outofservice.com database were used...


Read more at: The Story of What Was Hidden In Our Genes. A Lecture by James Flynn

The Story of What Was Hidden In Our Genes. A Lecture by James Flynn

23 September 2013

In Cambridge on Thursday 5th September 2013, Professor James Flynn reminded a packed lecture theatre that mass intelligence has been dramatically increasing since the 1930s. The societal influences to which he attributes this phenomenon, which has come to be known as ‘the Flynn effect’, include better and broader education...


Read more at: Global Facebook Advertising Report, 2nd quarter 2011

Global Facebook Advertising Report, 2nd quarter 2011

28 August 2013

Advertising strategy via social networks has been undergoing a seismic shift since the introduction of site and page endorsement through Facebook likes and Twitter follows. TBG Digital, one of the world's largest companies specialising in Facebook marketing, together with The Psychometrics Centre at the University of...


Read more at: Major breakthrough in ipsative test scoring methodology

Major breakthrough in ipsative test scoring methodology

28 August 2013

The 2011 Best Doctoral Dissertations Prize from the Psychometric Society was awarded to Dr Anna Brown of The University of Cambridge Psychometrics Centre. The thesis, entitled “How Item Response Theory can solve problems of ipsative data”, was carried out at the University of Barcelona under the supervision of Professor...


Read more at: Online integrity testing now available from TalentLens

Online integrity testing now available from TalentLens

28 August 2013

Integrity testing recognises that employers have a particular interest in how a candidate or employee is likely to behave on the job, rather than in more theoretical or abstract aspects of psychological theory. However, integrity is difficult to measure directly. Every interviewer knows the difficulty of getting straight...


Read more at: Launch of Concerto, an open source online adaptive testing platform

Launch of Concerto, an open source online adaptive testing platform

28 August 2013

The Psychometrics Centre used the occasion of the 17th International Conference of The Psychometrics Society in Hong Kong (July 2011) to launch Concerto, its new open-source online adaptive testing platform. Concerto brings high quality inexpensive adaptability to the world of online testing - for both research and...


Read more at: Who Likes What? LikeAudience gives psychodemographic profiles

Who Likes What? LikeAudience gives psychodemographic profiles

28 August 2013

LikeAudience.com , a breakthrough research and marketing tool developed at The Psychometrics Centre, provides detailed psycho-demographic profiles of brands, products, ideas, and all the other things people like on Facebook. It is designed to help researchers and marketers to assess the personality (BIG5), IQ, satisfaction...


Read more at: Has Intelligence Been Rising? A Lecture By James Flynn

Has Intelligence Been Rising? A Lecture By James Flynn

28 August 2013

A major Psychometrics Centre event An audience at Trinity College, Cambridge had the opportunity to listen to and question one of the leading participants in intelligence studies; James Flynn, the discoverer of the 'Flynn Effect' Has intelligence been rising? Recent debates on standards in education and about skills...


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